Formula E announced the biggest multi-year media partnership in the championship’s history with Chinese national broadcaster, CMG, which will broadcast live every race of the season for the first time.
The successful new agreement means that all 17 races of season 10 of the ABB FIA Formula E ABB World Championship, starting with the Hankook E-Prix Mexico City on Saturday, January 13, 2024, will be available live on CMG’s CCTV platforms.
Leading sports channels CCTV5 and CCTV5+ will broadcast Formula E races, including the inaugural double bill of the Shanghai race in May. The Yangshipin digital platform will also broadcast the races and all practice and qualifying sessions.
Unprecedented Reach
Jeff Dodds, CEO of Formula E, assured that this is a big step for the championship as they prepare to compete in their biggest season yet.
“For the first time, all Formula E races will be available live in China on CCTV, the country’s largest sports platform. We are excited to work with CMG as an important new media partner for Formula E and focus on leveraging our audience growth in China over the coming seasons.”
Formula E will race for the first time at the Shanghai International Circuit with a double-header on Saturday, May 25 and Sunday, May 26, 2024.
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The first Formula E race was held in Beijing on Saturday, September 13, 2014. Sanya and Hong Kong also host a total of seven races in China to date, most recently in March 2019.
Two Chinese-owned teams compete in the ABB FIA Formula E ABB World Championship: Envision Racing and ERT Formula E Team.
Envision Racing won the ABB FIA Formula E FIA Formula E World Team Championship last season and has also appeared in the series since the first event in Beijing, where it originally competed as the Virgin Racing Formula E Team.
The ERT Formula E team has also competed in the championship since the first race in Beijing, originally under the name China Racing Formula E Team.
