{"id":37973,"date":"2024-07-11T05:00:00","date_gmt":"2024-07-11T08:00:00","guid":{"rendered":"https:\/\/greenracingnews.com\/?p=37973"},"modified":"2025-08-12T21:36:47","modified_gmt":"2025-08-13T00:36:47","slug":"del-manchester-united-a-la-formula-e-conoce-a-la-nueva-directora-de-marketing-de-la-serie-electrica","status":"publish","type":"post","link":"https:\/\/greensportsnews.com\/es\/del-manchester-united-a-la-formula-e-conoce-a-la-nueva-directora-de-marketing-de-la-serie-electrica\/","title":{"rendered":"Del Manchester United a la F\u00f3rmula E: Conoce a la nueva directora de marketing de la serie el\u00e9ctrica"},"content":{"rendered":"\n

La F\u00f3rmula E<\/strong> anunci\u00f3 la designaci\u00f3n de Ellie Norman<\/strong> como directora de marketing (CMO), cargo que asumir\u00e1 a partir del 30 de septiembre. Henry Chilcott<\/strong> dejar\u00e1 la empresa este verano tras cuatro a\u00f1os de \u00e9xito en el rol.<\/p>\n\n\n\n

Norman se incorpora a la F\u00f3rmula E<\/strong> tras dos a\u00f1os como directora de comunicaciones del Manchester United,<\/strong> responsable de las relaciones con los medios, los asuntos p\u00fablicos, el desarrollo de la marca, el contenido creativo y la interacci\u00f3n con los aficionados.<\/p>\n\n\n\n

Lleg\u00f3 al club de f\u00fatbol procedente de la F\u00f3rmula 1,<\/strong> donde pas\u00f3 cinco a\u00f1os como directora de marketing y comunicaciones. Antes de eso, ocup\u00f3 puestos en Virgin Media y Honda.<\/p>\n\n\n\n

En su funci\u00f3n de directora de marketing de la F\u00f3rmula E, Ellie ser\u00e1 responsable de un \u00e1mbito de competencias<\/strong> recientemente ampliado, que incorpora la marca, el marketing, las relaciones p\u00fablicas y las comunicaciones corporativas, los medios digitales y sociales y la interacci\u00f3n con los aficionados.<\/p>\n\n\n\n

A\u00f1os de crecimiento<\/strong><\/h2>\n\n\n\n

Chilcott deja el cargo luego de cuatro exitosos a\u00f1os relanzado la marca, ayudando a redefinir el producto deportivo y liderando los esfuerzos de marketing para lograr un crecimiento de dos d\u00edgitos en las m\u00e9tricas de la marca y de los aficionados durante las \u00faltimas cuatro temporadas.<\/p>\n\n\n

\n
\"\"
F\u00f3rmula E<\/figcaption><\/figure><\/div>\n\n\n

Lee tambi\u00e9n:<\/strong> Piloto femenina se roba el show en el E-Prix de Portland<\/mark><\/a><\/p>\n\n\n\n

El ejecutivo dejar\u00e1 la F\u00f3rmula E en verano, tras el doblete del E-Prix de Londres de final de temporada (20 y 21 de julio).<\/p>\n\n\n\n

Jeff Dodds, director ejecutivo de F\u00f3rmula E<\/strong>, dio la bienvenida a Ellie Norman al equipo de F\u00f3rmula E al subrayar que su nombramiento es estrat\u00e9gico e importante para la empresa.<\/p>\n\n\n\n

\u201cQueremos generar una disrupci\u00f3n m\u00e1s positiva en la industria del automovilismo. A medida que la F\u00f3rmula E sigue alcanzando hitos m\u00e1s altos con una base de fans y una audiencia global en crecimiento, es esencial que dupliquemos nuestros esfuerzos para seguir alcanzando nuestros ambiciosos objetivos en las pr\u00f3ximas temporadas y ofrecer la mejor oferta posible a nuestros fans y socios\u201d, explic\u00f3.<\/strong><\/p>\n\n\n\n

Ellie Norman manifest\u00f3 su motivaci\u00f3n al llegr a la serie.<\/strong> \u201cHe estado siguiendo de cerca el desarrollo de la serie desde sus inicios hace 10 a\u00f1os y siempre me ha impresionado su objetivo \u00fanico de hacer crecer una base de fan\u00e1ticos completamente nueva centrada en las carreras de autos el\u00e9ctricos, que se llevan a cabo en lugares emocionantes con la innovaci\u00f3n tecnol\u00f3gica y la sostenibilidad como elementos centrales\u201d.<\/p>\n\n\n\n

\u201cCon la reciente expansi\u00f3n del apoyo de Liberty Global, que representa una visi\u00f3n clara para el futuro de la F\u00f3rmula E como el deporte de motor de m\u00e1s r\u00e1pido crecimiento en el planeta, cuando Jeff me contact\u00f3 para el puesto, supe que era una oportunidad que no pod\u00eda dejar pasar\u201d, finaliz\u00f3.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

La F\u00f3rmula E anunci\u00f3 la designaci\u00f3n de Ellie Norman como directora de marketing (CMO), cargo que asumir\u00e1 a partir del 30 de septiembre. Henry Chilcott dejar\u00e1 la empresa este verano tras cuatro a\u00f1os de \u00e9xito en el rol. Norman se incorpora a la F\u00f3rmula E tras dos a\u00f1os como directora de comunicaciones del Manchester United, […]<\/p>\n","protected":false},"author":7,"featured_media":37974,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"jnews-multi-image_gallery":[],"jnews_single_post":{"subtitle":"","format":"standard","video":"","gallery":"","source_name":"","source_url":"","via_name":"","via_url":"","override_template":"0","override":[{"template":"1","single_blog_custom":"","parallax":"1","fullscreen":"1","layout":"right-sidebar","sidebar":"default-sidebar","second_sidebar":"default-sidebar","sticky_sidebar":"1","share_position":"top","share_float_style":"share-monocrhome","show_share_counter":"0","show_view_counter":"0","show_featured":"1","show_post_meta":"1","show_post_author":"0","show_post_author_image":"1","show_post_date":"1","post_date_format":"default","post_date_format_custom":"Y\/m\/d","show_post_category":"1","show_post_reading_time":"0","post_reading_time_wpm":"300","show_zoom_button":"0","zoom_button_out_step":"2","zoom_button_in_step":"3","show_post_tag":"1","show_prev_next_post":"1","show_popup_post":"1","number_popup_post":"1","show_author_box":"1","show_post_related":"1","show_inline_post_related":"0"}],"override_image_size":"0","image_override":[{"single_post_thumbnail_size":"crop-500","single_post_gallery_size":"crop-500"}],"trending_post":"0","trending_post_position":"meta","trending_post_label":"Trending","sponsored_post":"0","sponsored_post_label":"Sponsored by","sponsored_post_name":"","sponsored_post_url":"","sponsored_post_logo_enable":"0","sponsored_post_logo":"","sponsored_post_desc":"","disable_ad":"0"},"jnews_primary_category":{"id":"","hide":""},"jnews_override_counter":[],"footnotes":""},"categories":[3692],"tags":[331,90,101],"class_list":["post-37973","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-motor","tag-electromovilidad-2","tag-formula-e","tag-movilidad-electrica"],"yoast_head":"\nDel Manchester United a la F\u00f3rmula E: Conoce a la nueva directora de marketing de la serie el\u00e9ctrica - Green Racing News<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/greensportsnews.com\/es\/del-manchester-united-a-la-formula-e-conoce-a-la-nueva-directora-de-marketing-de-la-serie-electrica\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Del Manchester United a la F\u00f3rmula E: Conoce a la nueva directora de marketing de la serie el\u00e9ctrica\" \/>\n<meta property=\"og:description\" content=\"La F\u00f3rmula E anunci\u00f3 la designaci\u00f3n de Ellie Norman como directora de marketing (CMO), cargo que asumir\u00e1 a partir del 30 de septiembre. 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